The Brand Positioning Forum
A place to learn and share insights about brand positioning. Please feel free to read, comment and post.
February 24, 2012
Yes, here are a few examples of some well crafted elevator pitches. Note that each one has some sort of definitive claim, which is always the goal if you want to really stand out:
Company 1’s flexible and open data quality software helps leading European organizations optimize their large customer databases for increased profitability, reduced cost, improved
decision making and successful regulatory compliance.
Company 2 is the fastest growing, longest-standing and 3rd largest global call recording provider offering the most secure, open and future-proof solutions for organizations to rapidly improve
performance, optimize service, mitigate risk, lower cost and maintain compliance.
Company 3 is a technology company helping specialty physicians and medical billing companies increase revenue up to 40%, productivity up to 20%, and regulatory compliance as much as 10% by streamlining and enhancing the patient billing process.
Company 4 is the total wireless solutions company to beat, with the deepest integration expertise and product knowledge, a 99% client satisfaction rating, a 15-year successful history and the industry’s shortest installation and delivery times.
Company 5 is the world’s fastest-growing, minority-owned, midsized provider of business consulting and IT solutions, arming organizations and systems integrators with breakthrough services, training, on-demand staffing and CTO-caliber leadership to optimize resources, reduce costs and accelerate performance.
Company 6 is the number one provider of business intelligence and data warehousing solutions for mid-sized insurance carriers, providing actionable business information and deep insurance and technology expertise to maximize bottom-line performance and minimize risk.
Company 7 offers the most encompassing, up-to-date, recognized and sought-after global training and certification programs for privacy and data protection, helping organizations enhance compliance and risk mitigation practices, and providing professionals with the insight needed to add more value to a business.
Compliments of Winning Message LLC – http://www.winningmessage.com
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