The Brand Positioning Forum
A place to learn and share insights about brand positioning. Please feel free to read, comment and post.
February 24, 2012
The proverbial “elevator speech” is synonymous with “elevator pitch” and “positioning statement”. It is the 35 word all-telling company statement that details who the company is, what it does, for whom it does it, the value of its products/services and what makes it special.
See some elevator speech samples here: http://brand-positioning.org/f…..h-samples/
Create your own elevator speech. Check out our Brand Positioning Do it Yourself Toolkit – http://brand-positioning.org/toolkit/ for just $4.99!!
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