• “I am certainly not a marketing person but I’ve found the DIY Brand Positioning Toolkit to be a lifesaver.  I was able to develop some clear and differentiating messages without having to pay a consultant thousands of dollars.  What a steal!!”

    R. Herald
    Cash is Burning LLC
  • “We had trouble distinguishing ourselves from the hundreds of medical device companies out there. With this toolkit, we were able to come up with some very crafty sales messages that have helped us communicate our value to clients; and it’s working!”

    J. Shearer
    Titin Medical
  • “I had to craft some new sales messages for my sales staff to help us more effectively describe the value and utility of our products. I’ve found the DIY Brand Positioning Toolkit to be invaluable in helping us accomplish this.”

    J. Stiglin
    $50M IT Consulting Firm
  • “I’ve searched high and low for a DIY system like this and hadn’t found anything until I came across this toolkit!  It has done wonders for my company and how we talk about ourselves and our products.”

    R. Wilsonet
    Small law firm
  • “The Brand Positioning Toolkit is a well thought out and extremely comprehensive set of do-it-yourself tools, references and informational guidance. I have found it to be extremely useful in positioning myself against my competitors!”

    Independent Consultant
    Marketing consulting company
  • “Kevin truly has a gift for key message development and for only $39.99 his toolkit is an absolute steal! In less than two hours I was able to shape my brand positioning in such a way that I definitely stand out from the other providers in my industry.”

    Calamantine Systems